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Monetization & Membership

VOD Preroll Messaging

Play underwriting messages before on-demand and live video to keep sponsors visible and your station supported.

Keep your sponsors front and center online. VOD Preroll Messaging plays a short video, ideal for underwriting acknowledgments, before your on-demand content on your website and embedded Cablecast players. Build a playlist of sponsor messages in Cablecast and the system handles playback automatically.

  • As of 7.10, Internet Channel Pre-Rolls extend the same messages to your live streams
  • Rotate spots at random from a saved search, with date-based expiry so outdated messages retire themselves
  • Built-in audience-measurement reporting shows sponsors their reach

It is a low-maintenance way to extend your underwriting strategy across web and live, and give supporters the exposure they are paying for.

Live stream video player on the YourTown TV website. The video player displays an image with a blurred background of hot dogs. Text reads “This program is supported by St. George's Diner.”

See this working for a station like yours.